Commercial and new ventures

We provide clients with the strategic and practical support to develop and implement their commercial strategies.

We offer end-to-end support for health and care organisations who are looking to diversify their revenue sources, launch new ventures and enterprises and/or optimise the profitability of existing ventures.

Our support includes:

Commercial Strategy

We start by understanding your organisation’s core ambition for commercial activity.  This is then combined with detailed analysis and development to establish the opportunities, priorities as well as the processes, structures and resources required to deliver your aims.

Market research and analysis

We support clients to determine the need, demand and market for new products and services, analysing market trends and dynamics, assessing levels of competition, pricing points and possible barriers/opportunities to enter the market.

Service and operating model design

We go beyond the strategy supporting clients to translate analysis into detailed service and operating models – key to assessing the viability of a new venture.  This includes workforce models, sales and marketing and IT requirements as well as  corporate structures to deliver the new service.

Financial modelling strategy and sourcing

We develop growth scenarios, implementing robust testing assumptions to provide a detailed dynamic model forecast to allow client’s to rigorously test the viability and financial risk of each project.  Where external finance is required we build investment case and support securing the right type of capital drawing on our deep investor network.

Business Plan and Business Case Production

Finally, we bring together all elements of our commercial support into a single compelling narrative that tailored to key audiences and their requirements including Boards, Commissioners, Trustees, and investors.

Case Studies

Short Term Care Centre
Domiciliary Care Service Development

Get in touch!

Ceri JonesOur Commercial Support experts led by Managing Director Ceri Jones are available for a chat about how we can help!